Joćo Mendes Pedro, IPTV Business Manager, Sonaecom, Portugal
Joćo is currently the responsible for Business and Marketing of Sonaecoms IPTV offer, branded Clix SmarTV. Clix SmarTV is the first IPTV operation in Portugal and one of the few in Europe offering simultaneous STBs over fully ADSL2+ network.
Joćo joined Sonaecom seven years ago and held positions as Marketing Research Manager and has been the responsible for the commercial launch of LLU double play offer from Sonaecom. Before Sonaecom, he had experience in the FMCG industry in multinational companies, namely Beiersdorf and Danone.
Joćo holds a degree in Business Administration and a post-graduation in Marketing Research.
